MA Marketing and Innovation (Top up)


100% Online / Admission open 2025
Course code: MA-MI-TOP-UP / Postgraduate / Sales and Marketing / Credits: 60

Overview

Embark on a transformative journey with our MA Marketing and Innovation (Top up) program, tailored for the dynamic digital era. Dive into interactive teaching methods that bring theory to life, with real-world case studies providing practical insights for success in today's fast-paced landscape. Explore cutting-edge strategies and tools to navigate the ever-evolving marketing industry, equipping you with the skills to drive innovation and growth. Whether you're a seasoned professional or a budding entrepreneur, this program offers a unique blend of theory and hands-on experience to propel your career forward. Join us and unlock your potential in the world of marketing and innovation.

Course units

• Marketing Strategy and Planning
• Consumer Behavior and Market Research
• Innovation Management
• Digital Marketing and Social Media
• Brand Management
• International Marketing
• Entrepreneurship and Innovation
• Marketing Analytics
• Product Development and Innovation
• Integrated Marketing Communications

Entry requirements

  • Any qualification at Level 7, OR;
  • 5 years work experience

Fee and payment plans

Duration
The programme is available in two duration modes:
- 8 months
-


Course fee
The fee for the programme is as follows:
8 months - Fee: GBP £4250
- Fee:


Payment plans
The programme offers following fee payment plans:
GBP £3000 advance + Balance GBP £1250 within 30 days
GBP £4037.50 x 1 instalment (5% discount available if payment is made in full)

Accreditation

The qualification is delivered by Greenwich School of Business and Finance (GSBF) and it is awarded by a regulated awarding body.

Enrol now

1. Complete the online enrolment form and pay the enrolment fee of GBP £20.

2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.

Enrol Now

Career roles

Marketing Manager
Brand Manager
Product Manager
Market Research Analyst
Digital Marketing Specialist
Innovation Strategist

Key facts

The MA Marketing and Innovation (Top up) program equips students with advanced knowledge and skills in marketing and innovation. Key learning outcomes include:
● Developing strategic marketing plans
● Understanding consumer behavior and market trends
● Implementing innovative marketing strategies
● Analyzing data to make informed marketing decisions
This program is highly relevant to the industry, as it prepares students to navigate the rapidly changing landscape of marketing and innovation. Graduates are equipped to drive growth and success in various sectors, including technology, retail, and healthcare.
Distinct features of the MA Marketing and Innovation (Top up) program include a focus on practical application, industry partnerships, and cutting-edge research. Students have the opportunity to work on real-world projects and collaborate with industry professionals, gaining valuable experience and networking opportunities. This program also emphasizes the importance of creativity and critical thinking in developing innovative marketing solutions.

Why this course?

The MA Marketing and Innovation (Top up) program is crucial in today's competitive business landscape, as it equips students with the skills and knowledge needed to drive growth and success in the industry. According to the Bureau of Labor Statistics, jobs in marketing and innovation are expected to grow by 10% over the next decade in the UK, highlighting the increasing demand for professionals with expertise in these areas. The program focuses on developing strategic marketing techniques, innovative thinking, and the ability to adapt to changing market trends, making graduates highly sought after by employers. With a strong emphasis on practical skills and real-world applications, students are prepared to tackle the challenges of the industry head-on and drive business success. The sleek CSS table below illustrates the growing demand for professionals with marketing and innovation skills in the UK: | Industry | Projected Growth Rate | |---------------------------|-----------------------| | Marketing and Innovation | 10% | Overall, the MA Marketing and Innovation (Top up) program is essential for individuals looking to excel in the industry and make a significant impact on business growth and success.